Expertise [3]

01. UX · UI Design

I focus on uncovering real user needs through research, audits, and analytics, translating insight into defined user flows and information architecture that support both user needs and client objectives. From personas to wireframes and design systems, every decision is grounded in usability.

02. Web Design

I design websites that balance visual storytelling with strategic intent. From boutique to corporate work, each interface is thoughtfully structured to feel intuitive, cohesive, and aligned with the brand's voice and goals.

03. Front-End Dev

I build responsive websites using modern front-end technologies and CMS platforms. Whether working within WordPress, Webflow, or custom code, each build is carefully implemented to ensure performance, accessibility, and long-term maintainability.

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Over 15 years in design, including 10+ in agency environments designing and building websites, has shaped how I approach digital work — collaboratively, strategically, and with a strong respect for process.

I aim to build thoughtful, user-focused experiences that balance craft and real-world constraints. Based in Toronto, collaborating globally.